LANGUAGES
The internalization of languages could be a better business idea. Many countries today have engaged in learning a common language to facilitate communication while making transactions in their business. In my view, language is a communication skill that brings two or more parties together, depending on their agenda. Here, learning English has been a critical aspect for many countries in the world. It is through communication where a business can succeed well. I think that countries should learn the common languages that are used in businesses like English and Chines. This is because any business needs adequate communication so that an agreement is reached for the transactions to take place.
As a result of China’s economic advancement, the demand for learning Chinese has risen. The need to have a common language is to lower the transactions incurred. This makes it different from countries without a common language. Countries without a common language will be affected most because they will be differing in making the final decision to the business prospect. The most challenging part is that learning a new language is difficult. For instance, trying to learn the Chinese language can be more challenging to the people as it uses different words to express ideologies despite its trust-building. Although there are some of the very few who try to learn, it becomes hard for them to have a sense of marketing ideas. Besides, culture and language are two aspects that are considered to be in line. The international trade needs one to understand the culture of different nations, so that adherence to the business objectivity is adequate. It is a challenge to adapt a new culture to the beliefs and customs. International businesses are thereby controlled by culture and language so that they can be useful.
References
Rugman, A. M., & Verbeke, A. (2003). Extending the theory of the multinational enterprise: Internalization and strategic management perspectives. Journal of International Business Studies, 34(2), 125-137.
Negueruela‐Azarola, E. (2012). Internalization in second language acquisition: Social perspectives. The encyclopedia of applied linguistics.