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China as a medical device market

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China as a medical device market

 China is among the most significant medical device market in the world; therefore, in the next year, we project to have a market growth of our product in china despite competition from the domestic diagnostic industries.  Since the aging Chinese population is growing rapidly in the next three years, our company will have increased our capacity for production since our product demand will have increased. Due to our high- tech medical devices product, which is highly demanded by clinics and hospitals in China, our decision to have put up a new second plant in another province in China to be able to increases production of our product.  China has the reforms of FYP Five Year plan which reshapes the health care system in China; therefore in the next three years the market will have grown due to government support to change the health care in chins

 

As we do our market analysis, east china takes 25.5% of the hospitals in China where china economic development is very high, Central china takes 18.2% of the hospital and where we will expand our plant in Beijing in North china takes 17.27% of the hospital. Since our potential customers re this targeted hospital, the market segment we project would have grown due to increased capacity in these hospitals in the next three years. The aging population of china currently is 241 million aged 60 and 65, which is 10% of the china population since our product in the net three the aging population will increase; therefore, segmentation our product will ensure it serves the targeted end-users.

 

 

 

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