CHANGES AT FORD MOTORS AND GENERAL MOTORS
That is not a good idea to help a country develop its technology in the long run. For instance, US helped Japan to build its technology but later on this country engaged in activities meant to subsidise the manufacture of cars thus exporting cheap cars to the US leading to the decline in sales of General Motors even forcing them to lay down workers to remain afloat.
Jobs bank is a situation that has been negotiated between companies. This is where the worker never relies upon getting laid off; the worker may not go to the company to build cars but is still going to get paid. The unions want this going, but it is not sustainable since there is no business that can afford to pay people for not doing any work whatsoever. This is not a sustainable model. The government ought to step in and have better policy issues pertaining to corporate pension schemes as most US auto motor industry is spending a lot of money as opposed to foreign ones, for instance, foreign automakers in US have a younger workforce and support 1000 retirees compared to Ford and Chrysler companies that support about 800,000 retirees and their spouses.
SAMSUNG CUSTOMERS REPORT BATTERY FIRE IN NEW NOTE 7
The primary strategic marketing issues, in this case, is that there are those who view advertisement as entertainment, that is it is concerned with making people feel entertained. The second issue is that some people see the poster as not affect them at all that is they buy based on what they believe in and not based on the brand. The last issue is that there are those people who view advertisement as evil and full of snake oil salesman
Mid-level marketing managers can get valuable lessons from this case for instance structure advertisement to meet the particular needs of customers. There is a need to develop customer trust as people buy based on what they believe in.