Driving Traffic to Your Sales Page
It is a dream of every marketer to have traffic on their page. It is good for people to flood in your page even if they are not your customers because it gives you hopes of convincing them one day to be your clients. In most situations, people think that spending money to advertise their pages is the best way to add traffic on their page, little do they know that they can spend a lot of cash but still not win the heart of the audience. For that case, this article will help you with ten best free ways to drive traffic to your sales page.
- Involve your Social Media Followers
Why is this so important? Do not underestimate what involving your social media followers can do to your page. For it is a fact that interaction breeds trust, therefore the people you have interacted with on social media trust you and by this, your business will be having a solid foundation since your customers will be cooperative to your invitations and messages. Let your fears not hold you back on trying this tactic for it is the best shot you have got.
- Target Group
Once you have identified the niche you want to specialize in, it is very easy to identify the targeted communities online that are also interested in your area of specialization. Communities such as Q&A websites, forums and social media groups are very useful here because people share their interests. Take this opportunity and post what will be eye-catching to the targeted audience, answer question in a way that will make them want to know more. Through this tactic, many people will be flooding in your page looking more answers.
- Optimize on Page SEO
Make sure you perform all the possible SEO tactics to increase the rank in search engines. Through producing high-quality content, you are sure of ranking high and that will get you more visitors. Whatever your page is about, make sure it appears at the top of the search engine anytime people are searching on a related topic.
- Backlinks
Another better way of driving traffic to your page is by building backlinks. This is a link from another website to your website. Ensure the backlinks are from complementary business sites and you are assured that your page will be in front of a larger audience who can traffic to your page. Another advantage of backlinks is that it increases trust in your business if most trusted sites are pointing yours.
- Long-Tail Keywords
In most cases, people frequently search for short-tail keywords in search engines. But if you want your page to rank high, then consider targeting the long-tail keywords for they are the best when searching for queries that are specific to your niche. Remember higher ranking means more traffic.
- Ensure the Page is Fast
Ever tried getting in a certain page and it is taking long before the webpage load? In such circumstances, people give up on that page and try the next one. So if you want to win many visitors ensure your page opens very fast that whoever tries to open it will not be disappointed. Meaning you have to make sure the page technically optimized fully even when loading images and page structure.
- Frequent Posting to LinkedIn
Of course, LinkedIn has become the world’s largest social network. Therefore, by frequently posting your content in it, you will be giving you page a wider exposure to audiences who with time will be interested hence driving traffic to your page. All this does not happen with a blink of an eye and therefore you have to be patient.
- Guest Blogging
First, ensure you only post high-quality guest blogging because Google is doing away with the low-quality ones. Guest blogging is two-way traffic, as much as you are posting your content on other blogs, invite visitors to your niche and they will blog your site. These visitors can share and link your page to their guest article hence bringing new readers on board to your page.
- Attractive Headlines
You want your content to be irresistible? then your headlines must be eye-catching to everyone. Even if your post is comprehensive, without an attractive headline people will assume it. So to win many visitors to your page you have to learn the art of headline writing. Take an example of BuzzFeed, they write as many headlines as possible an then choose the most attractive one to use.
- Advertise
The most obvious of all the freeways is to advertise your page. Let everyone possible to know about your page. You can do it verbally to friends and relatives and the message will spread. Add a toast to it by posting to every social media channel you are in and reward will be traffic to your sales page.