The Journey Towards Building a Solid Base in Entrepreneurship Space by Fernando Bernardino
Having a long term business is not a matter of luck or a bear coincidence. In a real sense, its a result of exerting efforts, planning, and strategy. Having a proper plan is necessary for gaining a sense of direction and securing your funds. Fernando Bernandino walks us through his life journey and how he prepared to establish himself and his business. Through Brainstorming and having a clear understanding of the market niche, he figured out a way to connect the dots into creating a web design and business image. In the end, he was able to develop a business plan which he has adopted as a masterpiece to driving his business forward.
A Sneak Peek About Fernando Bernardino
Born in Rio Piedras, Puerto Rico, to a humble family, Fernando is father to a beautiful five-year-old girl and a brother to an active duty service member. He has developed his entrepreneurship prowess and is an investor to a diverse portfolio of business. What drives Fernando is his liking to work hard and play harder.
Fernando grew from being a college dropout to a success story in the span of a decade. His rapid growth has allowed him to not only provide for his family but also look out for those who are less fortunate. He narrates to the world that the journey has not always been easy. He made some mistakes along the way, some almost intentionally, like risking too much capital on what some would consider bad buys to force himself to work harder and improve his drive and focus.
As a result, his successes in various endeavors have allowed him to travel the world to attend music festivals like Burning Man, Time Warp, Awakenings, to mention a few. The connections he’s made in business have opened the doors to deep friendships, mentors, and people he now considers family.
How Did he Plan His Journey?
- Through Brainstorming
Many business concepts are derived from various sources. You may come across a particular problem that does not currently have a solution. Perhaps you may be looking for a new innovative way to execute your day to day activities. You may as well be looking into an ideal way to entice your customers into buying your products and how viable the idea is to generate revenue.
Brainstorming for some time will enable you to come up with various concepts that can easily be combined in a list. You may require to consider some business ideas in terms of factors such as potential customers, business models, suppliers, market research, and general knowledge about the industry you are about to enter.
Having a Market Niche
The universe market is huge, and it’s completely impossible to appeal to everyone. Businesses often are typically defined by the market and customers they target. Successful entrepreneurship entails the importance of evaluating, analyze, establish, and implement your idea into a niche market that consists of a target audience.
Look at your business as a solution to solving a current problem or even fulfilling a need. It’s vital to consider customers’ perspectives on the solutions they are looking for and how they should be provided. Working with a substantial niche in the market will help you sustain your business growth and enhance your ability to sell to the world.
Creating a Web design and Business Image
An organized design and strong, sharp visuals enhance the credibility of your website. These elements will help you create trust in your brand, especially when using the site to convert sales. Whatever the end-users views on your website give them an insight into what they can expect from you.
Lack of organization creates the feeling that you are not passionate about your business, which may negatively affect the clients. Use your website to send a clear message to the world on how you want your business to be portrayed.
Establish a Business Plan
A business plan combines all the concepts about the basic structure for your objectives and decisions. Since it’s documented, you can easily change and add a few changes to it as the business grows.
In summary, ensure that your business plan touches all angles of your business and has the potential to yield better results.