Value proposition for Order 24
Customer profile
Customer jobs
The customer requires a platform in which they can place orders in a restaurant, leave reviews and also be safe at the same time due to the current pandemic issue of COVID 19 Since individuals are supposed to keep the social distance. Therefore, restaurants are not allowing more people in the service area. Furthermore, the restaurant owners would love to have feedback from the people they serve on how their services are so as they could be able to improve their services and provide quality services. Also, the customer requires a platform where there are cash-free transactions between the client and the restaurant to ensure minimal contacts and a seamless flow of services.
- Customer reservation
- Ensure health safety standards
- Collection of feedback
- Cash-free payment platform
Gains
The customer gains are much unique since they want everything to be nice and work out perfectly. First of all, they require all their clients to be satisfied with the service. Furthermore, the platform should be safe and easy to be used by every individual.
- Simplicity
- A feeling of doing the right thing
- Satisfaction
Pains
The customer does not want to overpay for the charges because they are working on a tight budget. Also, they would like the platform to be secure and follow all the legal procedures to ensure the client’s information and data are kept private. This will help avoid other legal procedures that might affect the customer.
- Overpaying
- Legal issues
- Breach of data
Value Map
Products and service
- Fixed call out rate
- Payment platform for procured services
- Cash-free payment platform
- Reservation and research platform
- Review and feedback recollection
- $500 yearly subscription
Pain reliever
The customer’s pain will be eliminated by using the Order 24 application because it provides unique and better services. Order 24 provides a platform where clients can reserve and make orders from their favorite restaurants. Apply cash-free payment method and get the orders delivered to their destination hence reducing minimal contact by other people. This becomes one of the health safety features to protect clients and maintain social distance during the pandemic period. Also, the application is budget-friendly to the customer since you only have to subscribe to the service once per year.
- Maintain health safety standards
- Budget-Friendly
- Contactless payment methods
Gain creators
The customer can be viewed as an individual who is concerned about other people’s health safety and therefore, very respectable. The customer also can identify that he cares about the client’s satisfaction and wants to improve the service through the feedback provided. Lastly, the customer provides the clients with a platform that makes it easy for the clients to order and obtain the services fast and seamless.
- Health-conscious
- Customer satisfaction
- Safety
Fit
Since the two canvas have been filled it is essential to determine the fit between the two. There is a good alignment between the customer’s profile and the value map because there is a clear overlap between their needs and what is provided at the end. The fit is perfectly done because the value proposition addresses the important customer gains and also their pains since at the end they will be able to obtain customer satisfaction and at the same time be health conscious because of the health pandemic, the work will be done at a budget-friendly and contactless payment will be applied on the platform to satisfy their clients’ needs and improve the service provided.