Walmart corporate strategies
Improving groceries. One of the company’s strategies is to increase the amount of organic preferences and fresh products. This will be done following an increase in the customers’ health consciousness level. It is mostly implemented in some markets in US. It is therefore being incorporated into the marketing communication message of the product (Grant, 1991).
Increasing focus in the customer services. The company intends to build its career by increasing the number of employees. Increasing opportunities and training will be necessary. The wages of the associates providing the customer services will be increased.
Shopping experience will be made flexible. It has been noted that “Wal-Mart is working to integrate its physical stores with the digital business.” Customers will be able to pick up their online orders from different stores. They are supposed to receive text reminder from the stores.
Revenue base
Walmart tend to be the World’s biggest company in terms of revenue. Fortune Global states that the company has more than US$500 (Wooten and James, 2008). It also has 2.2 million staffs together with the large number of foreign employers in the whole world. Walton’s family is responsible for controlling the company. It is therefore traded publicly as a family-owned business. Approximately 50% of the company’s share is owned by the heirs to Sam Walton. The largest grocery seller in US is Walmart. US operations contribute to 65% of the company’s US$510.329 billion.
Financial performance
The results of the activities operated by the company are reported by the income statement based on its performance. The change in net assets of the company between the period of transaction and the other events from non-owners sources is Comprehensive income. The assets usually report the amount and classes of resources that are being controlled or owned by the company.
Employee base
The company is responsible for owning and operating Sam’s Club retail warehouses. It has approximately 11368 clubs and stores in twenty seven countries. The clubs and stores are operated under fifty five different names. It also has a total 2.2 million employees together with the large number of foreign employers in the whole world.
Ownership structure
Walmart is a multinational retail corporation in America (Gandolfi and Strach, 2009). A series of discount department stores, grocery stores and hypermarkets are operated by the company. The company’s headquarter is in Bentoville, Arkansas. Sam Walton was the founder of the company in the year 1962. It was then incorporated in the year 1969. The company is responsible for owning and operating Sam’s Club retail warehouses. It has approximately 11368 clubs and stores in twenty seven countries. The clubs and stores are operated under fifty five different names.
Competitive positions
Walmart has strength both in-store and Online Grocery Sales. In order to respond to the competitions, Walmart has extended its channel experience all over the world with in-store picking and online ordering. Customers who prefer online groceries get low prices.
It is also a broad financial service offering company. It generates approximately $1.6 billion in terms of revenue with its related products and financial services. This figure is far much more than the revenue generated by its competitors.
It has a large base of customers that buy pet products. Most people who own pets prefer to purchase their products from Walmart. A total of 43 million pet owners shop from Walmart in the US.
Primary locations for operations
Walmart is a multinational retail corporation in America. In Canada and the United States, the company is known as Walmart. In Central America and Mexico, it is referred to as Walmart de Mexico y Centroamerican. In the United Kingdom, is called Asda. It is referred to as Best Price in India and Seiyu Group in Japan.
References
Gandolfi, F., & Strach, P. (2009). Retail internationalization: gaining insights from the Wal-Mart experience in South Korea. Review of International Comparative Management, 10(1), 187-199.
Grant, R. M. (1991). The resource-based theory of competitive advantage: implications for strategy formulation. California management review, 33(3), 114-135.
Wooten, L. P., & James, E. H. (2008). Linking crisis management and leadership competencies: The role of human resource development. Advances in Developing Human Resources, 10(3), 352-379.