Ways to Promote our Facebook Page:-
Keeping the Posting Time Fix – As per the studies on Facebook, the ideal time to post is 1 P.m. – 3 P.m., when most of the users access Facebook. We can keep it to 1-4 P.m. or 1-5 P.m. after discussing it with the editing team.
Link – https://buffer.com/library/best-time-to-post-on-facebook/
Benefits:-
- Students & Parents won’t ask much regarding the uploading of the video. They will check at that particular time. Moreover, they don’t have to check the Page the whole day, as it losses interest also
- Maximum users at a time visiting our Page will increase likes on the videos & students will able to share that videos at that peak time
- A systematic approach will help us internally
- Use Fb link in our Email Signature – Daily, we send numerous emails to different people if we could use it in our email signature, every time each shares social-media details without any approach.
- Create an event on Facebook– We are posting only posters to our Page rather than creating an event in which the users could find all the details in a single post. Creating an event post will be beneficial for us, as people mark interest it will show in their timeline automatically. We can also update our users about our upcoming events like this.
- Ask fans to post our link on their timeline – Nowadays, the Fb allows to show the fan of particular pages. These are those people who actively view, like & share our post. So we can send them a message stating to share the link on your timeline
- Creating a poll on Fb – We can create a poll on current affairs or other subjects to encourage interaction with our audience
- Page Plug-in on Arihant Publication website- If a users visit arihant’s website or our website the user will be able to see our FB page over there, like this
- Messaging people on Fb individually who are taking part in other contest – Many events are going on; we could visit that contest pages & message the people who are taking part in it. We can share our event details.
- Creating Blog – We can start writing our Blog on our events, teacher’s feedback, etc.
(Note- This part need to explore more)
- While posting the video-Tag, the particular Student- That the student would share on their timeline & also get the information about uploading. By doing this student will automatically come to our Page & will like the Page & by sharing the video, his friends will also visit the Page
- By posting our event details in different educational or leisure groups of the students- We can post our event details to various groups of the students where the students will know about the event. As there are many different educational groups of the students are there, so we can post over there.
- Regular Updates should be posted in social media stories- All the results & updates can be posted via stories.This will help to reach out faster rather than posting it normal
- Posting recommendations on a regular basis on Fb – The organic growth is possible when there are many recommendations. So if we regularly post recommendation, then our page reach will be more. We can encourage our brand ambassadors, teachers & our Sales team to post reviews on our Page
Ways to Promote our Instagram Account:-
- Posting Stories regularly – Stories highlight’s in user’s timeline
- Going Live to encourage students or giving any updates – Going live will build a good relationship with the audience
- Need to update the Bio & pattern of our Instagram account – As we haven’t written much about us over there & the design of story highlights need to be display proper
- Using Relevant Hash-tag
- Tag Relevant users & location too
Ways to Promote our YouTube Channel:-
- Need to manage the YouTube Playlists – As there are no such playlists that distinguish between GIT 1, GIT2, or about testimonials. So things aren’t clear. So need to manage it first
- Organizing contest for one day on YouTube – Students requires to like the video, comment the answer below & subscribe to the channel. Afterward, we will declare the winner on that particular day
- Using right thumbnails, keywords for our main videos
Ways to Promote our Telegram Account:-
- Join other channels related to education & ask people to join our channel
- Regular posting on channel related to audience interest
(Note- We can use each platform to promote our other social media handles & we can use paid options to increase our reach)